<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title> Jared Kozel &#124; Creative Director</title>
	<link>http://www.jaredkozel.com</link>
	<description> Jared Kozel &#124; Creative Director</description>
	<pubDate>Wed, 01 May 2013 17:38:08 +0000</pubDate>
	<generator>http://www.jaredkozel.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Fantasy Football</title>
				
		<link>http://jaredkozel.com/Fantasy-Football</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/Fantasy-Football</comments>

		<pubDate>Wed, 01 May 2013 17:38:08 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[TV, Video, Online, Social]]></category>

		<guid isPermaLink="false">4970736</guid>

		<description>During fantasy season, you spend so much time with your league, they become your new family.  With the concept "This is your family now", we introduced Yahoo! users to a family of stereotypical league characters though a massive integrated campaign with over 160 elements across digital, social, television, and radio.

The campaign was a success, directly driving 57% of all registrations (5.6 million).  Yahoo! retained the #1 Fantasy Football leadership position and gained 4%.

Role: Creative Director 


&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_family_4_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_family_4_o.jpg" data-mid="29789378"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_commish_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_commish_o.jpg" data-mid="29789276"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_cursed_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_cursed_o.jpg" data-mid="29789278"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_garbage_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_garbage_o.jpg" data-mid="29789281"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_oldschool_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_oldschool_o.jpg" data-mid="29789284"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_trader_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_trader_o.jpg" data-mid="29789288"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_invisible_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_invisible_o.jpg" data-mid="29789282"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_competitor_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_competitor_o.jpg" data-mid="29789277"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_researcher_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_researcher_o.jpg" data-mid="29789285"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_rookie_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_rookie_o.jpg" data-mid="29789287"  border="0" align="left"/&#62;&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_noodler_1000.jpg" width="700" height="393" width_o="700" height_o="393" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball_noodler_o.jpg" data-mid="29789283"  border="0" align="left"/&#62;



:15 video was used for broadcast and pre-roll. The pre-roll averaged a 2.2% CTR.




















Single online ads were built for all 10 family members:

 

 


&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball2_youtube_1000.jpg" width="710" height="564" width_o="710" height_o="564" src_o="http://payload133.cargocollective.com/1/2/75323/4970736/jaredkozel_fantasyfootball2_youtube_o.jpg" data-mid="29789510"  border="0" align="left"/&#62;</description>
		
		<excerpt>During fantasy season, you spend so much time with your league, they become your new family.  With the concept "This is your family now", we introduced Yahoo! users...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload133.cargocollective.com/1/2/75323/4970736/prt_1367447831.jpg" />

	</item>
		
		
	<item>
		<title>On The Road </title>
				
		<link>http://jaredkozel.com/On-The-Road</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/On-The-Road</comments>

		<pubDate>Wed, 01 May 2013 00:22:29 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Video, Online, Poster]]></category>

		<guid isPermaLink="false">4970717</guid>

		<description>Sometimes timelines are short. Yahoo's CMO fell in love with our anthem script and wanted to show it as part of a press announcement...in 2 weeks. That's how much time we had to get a trusted production company on board, scout locations, cast, shoot, edit, VO, secure music, mix, shoot in LA, edit in NYC – every part of this ambitious video.  And all for a super small budget. After a few all nighters and pulling some major favors, we did it. Whew. 

This international music tour starts May 3rd.  I'll be posting further design touch points, including the tour bus design, stage, tour site, online ads, apparel, and more.

Role: Creative Director 



&#60;img src="http://payload133.cargocollective.com/1/2/75323/4970717/jaredkozel_yahoo_ontheroad_poster.jpg" width="350" height="749" width_o="350" height_o="749" src_o="http://payload133.cargocollective.com/1/2/75323/4970717/jaredkozel_yahoo_ontheroad_poster_o.jpg" data-mid="29752079"  border="0" align="left"/&#62;</description>
		
		<excerpt>Sometimes timelines are short. Yahoo's CMO fell in love with our anthem script and wanted to show it as part of a press announcement...in 2 weeks. That's how much...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload133.cargocollective.com/1/2/75323/4970717/prt_1367385733.jpg" />

	</item>
		
		
	<item>
		<title>Mail App</title>
				
		<link>http://jaredkozel.com/Mail-App</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/Mail-App</comments>

		<pubDate>Wed, 01 May 2013 00:21:40 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Video, Online]]></category>

		<guid isPermaLink="false">5522877</guid>

		<description>Yahoo!'s product team wanted to include a promotional video with their massive press release for the launch of the new Yahoo! mail app for iPad. The only challenge was that the launch was in 6 days. So in just 6 long days, I had to lead this project from non-existence to delivery. With reliable partners, Film Orange, Method Studios, Cut &#38; Run, and Hyperbolic, it all came together with minutes to spare.

Role: Creative Director 

</description>
		
		<excerpt>Yahoo!'s product team wanted to include a promotional video with their massive press release for the launch of the new Yahoo! mail app for iPad. The only challenge...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload161.cargocollective.com/1/2/75323/5522877/prt_1367385586.jpg" />

	</item>
		
		
	<item>
		<title>Weather App</title>
				
		<link>http://jaredkozel.com/Weather-App</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/Weather-App</comments>

		<pubDate>Wed, 01 May 2013 00:21:37 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Video, Online]]></category>

		<guid isPermaLink="false">5522799</guid>

		<description>Promotional video for Yahoo! new weather app, showcasing the new Flickr photography integration feature.

Role: Creative Director 

</description>
		
		<excerpt>Promotional video for Yahoo! new weather app, showcasing the new Flickr photography integration feature.  Role: Creative Director   </excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload161.cargocollective.com/1/2/75323/5522799/prt_1367385682.jpg" />

	</item>
		
		
	<item>
		<title>Beyond Gold</title>
				
		<link>http://jaredkozel.com/Beyond-Gold</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/Beyond-Gold</comments>

		<pubDate>Tue, 30 Apr 2013 23:33:43 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Online, Yahoo!, Animation]]></category>

		<guid isPermaLink="false">4037078</guid>

		<description>To promote Yahoo!'s upcoming Olympic coverage, I wanted to achieve a modern visual direction that focused on the athletes, as well as Yahoo,'s new brighter color palate. I directed a team of illustrator (Charis Tsevis), animator (David Thompson), and designer (Ryan Aquino) to launch a global digital campaign that kept Yahoo! The number one site for online Olympic coverage.

The online-mobile campaign generated 9.2 million clicks to the Yahoo! Sports' Olympic site, 148,000 Beyond Gold mobile app downloads and managed to attract 1.73 million Facebook fans and 115,000 Twitter followers. 

Role: Creative Director 

 

&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_8_640.jpg" width="640" height="511" width_o="640" height_o="511" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_8_640_o.jpg" data-mid="29750867"  border="0" align="left"/&#62;

&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_1_640.jpg" width="640" height="511" width_o="640" height_o="511" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_1_640_o.jpg" data-mid="29750858"  border="0" align="left"/&#62;&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_2_640.jpg" width="640" height="511" width_o="640" height_o="511" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_2_640_o.jpg" data-mid="29750860"  border="0" align="left"/&#62;&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_3_640.jpg" width="640" height="511" width_o="640" height_o="511" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_3_640_o.jpg" data-mid="29750861"  border="0" align="left"/&#62;&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_4_640.jpg" width="640" height="511" width_o="640" height_o="511" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/y_olympics_4_640_o.jpg" data-mid="29750862"  border="0" align="left"/&#62;

&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/hd_8d1e02863fdc274ef3a34c2bd6531860_1000.jpg" width="1000" height="396" width_o="1200" height_o="476" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/hd_8d1e02863fdc274ef3a34c2bd6531860_o.jpg" data-mid="21147954"  border="0" align="left"/&#62;&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/hd_afcd26b6686d1cca917140cf1a2f6e8f_1000.jpg" width="1000" height="396" width_o="1200" height_o="476" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/hd_afcd26b6686d1cca917140cf1a2f6e8f_o.jpg" data-mid="21147958"  border="0" align="left"/&#62;&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/hd_22110e0e11ab6209454b89848566baa9_1000.jpg" width="1000" height="396" width_o="1200" height_o="476" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/hd_22110e0e11ab6209454b89848566baa9_o.jpg" data-mid="21147957"  border="0" align="left"/&#62;&#60;img src="http://payload86.cargocollective.com/1/2/75323/4037078/hd_8eda6eab052a71ce257ae120730504a2_1000.jpg" width="1000" height="396" width_o="1200" height_o="476" src_o="http://payload86.cargocollective.com/1/2/75323/4037078/hd_8eda6eab052a71ce257ae120730504a2_o.jpg" data-mid="21147956"  border="0" align="left"/&#62;</description>
		
		<excerpt>To promote Yahoo!'s upcoming Olympic coverage, I wanted to achieve a modern visual direction that focused on the athletes, as well as Yahoo,'s new brighter color...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload86.cargocollective.com/1/2/75323/4037078/prt_1346958170.jpg" />

	</item>
		
		
	<item>
		<title>It Happens On Yahoo!</title>
				
		<link>http://jaredkozel.com/It-Happens-On-Yahoo</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/It-Happens-On-Yahoo</comments>

		<pubDate>Wed, 09 May 2012 18:05:44 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Video, Online, Motion Graphics, Animation]]></category>

		<guid isPermaLink="false">3375022</guid>

		<description>A branding video done for Yahoo!, designed to artfully show and build excitement to their wide range of content offerings.  I wanted to keep this innovative and modern, trying to elevate past what is commonly thought of as traditional Yahoo! aesthetics.  Animation by Panda Panther.

Role: Creative Director / Art Direction




&#60;img src="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_news_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_news_o.jpg" data-mid="17346153"  border="0" align="left"/&#62;&#60;img src="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_SPorts_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_SPorts_o.jpg" data-mid="17346154"  border="0" align="left"/&#62;&#60;img src="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_finance_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_finance_o.jpg" data-mid="17346152"  border="0" align="left"/&#62;&#60;img src="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_shine_5_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_shine_5_o.jpg" data-mid="17425624"  border="0" align="left"/&#62;&#60;img src="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_OMG_6_1000.png" width="680" height="453" width_o="680" height_o="453" src_o="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_OMG_6_o.png" data-mid="17425685"  border="0" align="left"/&#62;&#60;img src="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_end_1_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload53.cargocollective.com/1/2/75323/3375022/jaredkozel_ItHappens_end_1_o.jpg" data-mid="17425666"  border="0" align="left"/&#62;</description>
		
		<excerpt>A branding video done for Yahoo!, designed to artfully show and build excitement to their wide range of content offerings.  I wanted to keep this innovative and...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload53.cargocollective.com/1/2/75323/3375022/prt_1336604729.jpg" />

	</item>
		
		
	<item>
		<title>See The Fantasy</title>
				
		<link>http://jaredkozel.com/See-The-Fantasy</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/See-The-Fantasy</comments>

		<pubDate>Mon, 19 Sep 2011 14:28:30 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Video, iPAD, Stop Motion]]></category>

		<guid isPermaLink="false">1797611</guid>

		<description>With a shoe string budget and less than 4 weeks from brief to live date, we needed to create a fresh online video to promote the launch of Yahoo!'s new Fantasy Football app for the iPAD.  I flew down to Buenos Aires to work with Amauta Lab on the set production and shoot, then took the footage back to San Francisco to take on the final editing and sound design.

Role: Art Director / ACD &#38; Editor




Online takeover:




Some photos of the 2D props and shoot:

&#60;img src="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_2_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_2_o.jpg" data-mid="10075144"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_6_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_6_o.jpg" data-mid="10075150"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_1_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_1_o.jpg" data-mid="10075143"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_5_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_5_o.jpg" data-mid="10075148"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_3_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_3_o.jpg" data-mid="10075145"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_7_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_7_o.jpg" data-mid="10075151"  border="0" align="left"/&#62;{image4}&#60;img src="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_8_1000.jpg" width="680" height="453" width_o="680" height_o="453" src_o="http://payload.cargocollective.com/1/2/75323/1797611/jaredkozel_iPAD_fantasy_8_o.jpg" data-mid="10075152"  border="0" align="left"/&#62;


</description>
		
		<excerpt>With a shoe string budget and less than 4 weeks from brief to live date, we needed to create a fresh online video to promote the launch of Yahoo!'s new Fantasy...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/2/75323/1797611/prt_1316457071.jpg" />

	</item>
		
		
	<item>
		<title>Scrapbook.Yahoo.Com</title>
				
		<link>http://jaredkozel.com/Scrapbook-Yahoo-Com</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/Scrapbook-Yahoo-Com</comments>

		<pubDate>Thu, 04 Aug 2011 13:08:13 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Mini site, Yahoo!]]></category>

		<guid isPermaLink="false">1789909</guid>

		<description>I art directed this fun and simple holiday mini site for Yahoo! that was based on the fun of making your own holiday collage card.  Visitors were able to select their background, then drag and drop and re-size everything from polar bears to leather sofas, to lounging reindeer.  

Role: Art Director




&#60;img src="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_1.jpg" width="550" height="413" width_o="550" height_o="413" src_o="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_1_o.jpg" data-mid="8864432"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_3.jpg" width="550" height="413" width_o="550" height_o="413" src_o="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_3_o.jpg" data-mid="8864434"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_6.jpg" width="550" height="413" width_o="550" height_o="413" src_o="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_6_o.jpg" data-mid="8987288"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_2.jpg" width="550" height="413" width_o="550" height_o="413" src_o="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_2_o.jpg" data-mid="8864433"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_5.jpg" width="550" height="413" width_o="550" height_o="413" src_o="http://payload.cargocollective.com/1/2/75323/1789909/scrapbook_5_o.jpg" data-mid="8987287"  border="0" align="left"/&#62;
</description>
		
		<excerpt>I art directed this fun and simple holiday mini site for Yahoo! that was based on the fun of making your own holiday collage card.  Visitors were able to select...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/2/75323/1789909/prt_1312481181.jpg" />

	</item>
		
		
	<item>
		<title>TigerChief Research Facility</title>
				
		<link>http://jaredkozel.com/TigerChief-Research-Facility</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/TigerChief-Research-Facility</comments>

		<pubDate>Thu, 28 Jul 2011 02:52:55 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Painting, Digital Art, Street Art]]></category>

		<guid isPermaLink="false">1787697</guid>

		<description>In early 2010, I founded a research facility, TigerChief.com, where I share my creative experiments and explorations in street art, painting, casting, screen printing, digital collages, and more. 

It's been fun and after starting the site, I've met some great people and have had work shown in a variety of stores and galleries throughout San Francisco and the Bay Area. 

&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_buffalo_1000.jpg" width="700" height="341" width_o="700" height_o="341" src_o="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_buffalo_o.jpg" data-mid="8863606"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_domino_web.jpg" width="360" height="511" width_o="360" height_o="511" src_o="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_domino_web_o.jpg" data-mid="16447682"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_elkmelt.jpg" width="289" height="410" width_o="289" height_o="410" src_o="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_elkmelt_o.jpg" data-mid="8863607"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_octopus_1000.jpg" width="700" height="468" width_o="700" height_o="468" src_o="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_octopus_o.jpg" data-mid="8863608"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_owl.jpg" width="400" height="400" width_o="400" height_o="400" src_o="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_owl_o.jpg" data-mid="8863609"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/kangaroo_zebra_wildabeast.jpg" width="417" height="536" width_o="417" height_o="536" src_o="http://payload.cargocollective.com/1/2/75323/1787697/kangaroo_zebra_wildabeast_o.jpg" data-mid="8863610"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/lion_hamster_gazelle_jaredkozel.jpg" width="417" height="536" width_o="417" height_o="536" src_o="http://payload.cargocollective.com/1/2/75323/1787697/lion_hamster_gazelle_jaredkozel_o.jpg" data-mid="8863611"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/wolf_tiger_bear_jaredkozel.jpg" width="417" height="536" width_o="417" height_o="536" src_o="http://payload.cargocollective.com/1/2/75323/1787697/wolf_tiger_bear_jaredkozel_o.jpg" data-mid="8863612"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_urbananimal.jpg" width="650" height="450" width_o="650" height_o="450" src_o="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_urbananimal_o.jpg" data-mid="16448044"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_urbantrack.jpg" width="650" height="450" width_o="650" height_o="450" src_o="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_urbantrack_o.jpg" data-mid="16448045"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_urbantrack2.jpg" width="650" height="450" width_o="650" height_o="450" src_o="http://payload.cargocollective.com/1/2/75323/1787697/jaredkozel_tigerchief_urbantrack2_o.jpg" data-mid="16448082"  border="0" align="left"/&#62;</description>
		
		<excerpt>In early 2010, I founded a research facility, TigerChief.com, where I share my creative experiments and explorations in street art, painting, casting, screen...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/2/75323/1787697/prt_1311896964.jpg" />

	</item>
		
		
	<item>
		<title>What Makes A Fighter?</title>
				
		<link>http://jaredkozel.com/What-Makes-A-Fighter</link>

		<comments>http://jaredkozel.com/following/jaredkozel.com/What-Makes-A-Fighter</comments>

		<pubDate>Thu, 28 Jul 2011 02:52:53 +0000</pubDate>

		<dc:creator> Jared Kozel &#124; Creative Director</dc:creator>
		
		<category><![CDATA[Poster, Yahoo!]]></category>

		<guid isPermaLink="false">1789914</guid>

		<description>Geared as a call to action for the Yahoo! Engineering team, I partnered with my ECD to concept and execute this low budget internal guerrilla poster campaign to pose challenging questions to inspire and progress the current employee culture.  Posters were printed on oversized newsprint and hung in rows along office hallways and break rooms.  Dozens of stand out engineers and teams were later highlighted in phase two of the campaign.

Role: Art Director, Designer

&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text1.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text1_o.jpg" data-mid="8842171"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text2.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text2_o.jpg" data-mid="8842172"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text3.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text3_o.jpg" data-mid="8842173"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text4.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text4_o.jpg" data-mid="8842174"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text5.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text5_o.jpg" data-mid="8842175"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text6.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text6_o.jpg" data-mid="8842176"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text1.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_text1_o.jpg" data-mid="8842171"  border="0" align="left"/&#62;

&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people5.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people5_o.jpg" data-mid="8842170"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people3.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people3_o.jpg" data-mid="8842167"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people2.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people2_o.jpg" data-mid="8842166"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people4.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people4_o.jpg" data-mid="8842168"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people1.jpg" width="400" height="633" width_o="400" height_o="633" src_o="http://payload.cargocollective.com/1/2/75323/1789914/fighter_people1_o.jpg" data-mid="8842165"  border="0" align="left"/&#62;


</description>
		
		<excerpt>Geared as a call to action for the Yahoo! Engineering team, I partnered with my ECD to concept and execute this low budget internal guerrilla poster campaign to...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/2/75323/1789914/prt_1311900684.jpg" />

	</item>
		
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