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Flavor Savor

Saving Flavor

ACTIVATION | SOCIAL | Patent Pending

 
Hoeksche Chips’ world-first packaging design can change the world.
— FoodTechBiz.com

We changed the world

Instead of making traditional ad campaign that simply spoke to the deliciously intense flavor of Hoeshche Salt & Balsamic Vinegar Chips, we invented a new chip bag to help their customers save it.

This new design solves a real problem that has haunted chip-eaters worldwide for decades.
— Trend Hunter
Chip brand designs packaging that lets you retrieve the ‘best’ bits.
— Design Taxi
Hoeksche’s introduction of the Flavor Saver Technology has had a significant impact on the potato chip industry.
— Potatoes.News
Hoeksche Chips has solved a problem facing chip eaters worldwide
— PotatoBusiness
A Dutch chip company has finally created a solution for those pesky bag crumbs.
— daily meal
A chips packaging design for better product access
— Food Engineering Magazine